Held annually in the grounds of the Royal Hospital Chelsea in London, the RHS Chelsea Flower Show is regarded globally as the pinnacle of horticultural excellence, garden design and outdoor living inspiration. The event attracts more than 140,000 visitors each year including designers, landscapers, media, celebrities, hospitality leaders, brands and high-net-worth consumers, making it far more than a flower show. It is one of the UK’s most influential lifestyle and design events.
For brands such as Bramblecrest, Chelsea provides an unrivalled opportunity to showcase products within beautifully curated environments that inspire visitors and demonstrate how outdoor spaces can be transformed into luxurious, welcoming destinations.
Bramblecrest is one of the UK’s leading outdoor furniture and garden living brands, renowned for combining elegant design, comfort and durability across its collections. The brand has built a strong reputation for creating premium outdoor furniture suited to both residential and hospitality settings.
Having worked together successfully for many years, Natural Green Creative Spaces was delighted to partner with Bramblecrest once again to bring its vision to life at Chelsea 2026.
Bringing the Bramblecrest Brand to Life
The project involved the complete design and build of two exhibition stands, carefully created to showcase Bramblecrest’s outdoor furniture collections within immersive, elegant and highly visual environments.
The Natural Green team managed every aspect of the installation, from creative design concepts and planting schemes through to construction, graphics, branding, florals and finishing details.
The finished result was truly stunning.
Beautiful statement trees helped create height and structure throughout the spaces, while bespoke custom planters overflowing with hydrangeas, Digitalis, ferns and mixed green foliage softened the environment and created a rich, layered aesthetic inspired by contemporary garden design.
The carefully considered planting palette introduced texture, movement and seasonal colour, helping the furniture collections feel naturally integrated within the environment rather than simply displayed within it.
Alongside the extensive planting and florals, the project also included large-scale graphic production, print and installation, creating a seamless visual identity. Branded hedging elements were incorporated alongside elegant planters and architectural greenery to strengthen brand visibility while maintaining a sophisticated and premium finish.
Every detail was carefully considered.
From the positioning of planting and furniture through to colour palettes, graphics and visitor flow, the installation was designed to create an inviting, aspirational environment that encouraged visitors to stop, engage and experience the Bramblecrest collections in a realistic and inspiring setting.
More Than Plants
Projects such as RHS Chelsea Flower Show demonstrate the breadth of expertise Natural Green Creative Spaces can provide for exhibitions, events and experiential environments.
While many visitors see the finished installation for only a few days, months of planning, coordination and meticulous preparation take place behind the scenes to ensure every detail is delivered to the highest possible standard.
Natural Green Creative Spaces offers comprehensive design and build solutions for events, exhibitions and experiences, combining creative design, florals, planting, graphics, fabrication and installation to create memorable spaces that connect brands with audiences.
The collaboration with Bramblecrest at RHS Chelsea Flower Show 2026 is a perfect example of how thoughtful design, premium planting and creative build can transform exhibition environments into immersive brand experiences that leave a lasting impression.
