DEADLINE TO APPLY: Monday September 7, 2026
The Role
The New Business Manager will be responsible for identifying, developing and converting new commercial opportunities across events, exhibitions, venues, hospitality, sport and experiential environments, along with an open mind to wider commercial opportunities.
This is a proactive, new-business-focused role. The successful candidate will be expected to open doors, build relationships with new contacts and turn opportunities into profitable, long-term client relationships.
As part of the leadership team, the New Business Manager will play an important role in shaping NGCS’s commercial direction, identifying growth opportunities and ensuring that new business activity supports the company’s wider ambitions.
This role will suit a proven business development professional who enjoys generating opportunities, developing relationships and taking ownership of the full sales process. It requires a genuine team player who understands that strong sales outcomes depend on close collaboration with creative, operational and delivery teams.
Key responsibilities
Build and manage a strong, qualified new business pipeline.
Identify and prioritise target sectors, organisations, venues, events, agencies and decision-makers.
Proactively generate leads and secure meetings with prospective clients.
Open doors and develop relationships with new contacts across target markets.
Respond to inbound enquiries and ensure opportunities are followed up promptly and professionally.
Understand prospective clients’ objectives, challenges and commercial priorities.
Work with design, project management and operations teams to develop creative, practical and commercially viable solutions.
Prepare and deliver compelling proposals, presentations and pitches.
Manage opportunities from initial contact through to negotiation and signed contract.
Support tenders, preferred-supplier applications, procurement submissions and framework opportunities.
Develop relationships with venues, event organisers, production agencies, brands, contractors and other commercial partners.
Represent NGCS at exhibitions, networking events, site visits and industry meetings.
Maintain accurate records of opportunities, client activity and forecasts using the company’s CRM and reporting systems.
Provide regular pipeline, forecast and performance updates to the CEO and leadership team.
Identify opportunities for repeat business and account growth following the successful conversion of new clients.
Support wider commercial planning and contribute to the company’s growth strategy.
Ensure opportunities are pursued with a clear understanding of pricing, margin, operational capacity, lead times and delivery requirements.
Work collaboratively across the business to ensure commitments made during the sales process can be delivered successfully.
Measures of success
Performance will be measured against clear commercial outcomes, including new revenue generated, margin and new accounts secured.
Target markets
The New Business Manager will focus on developing opportunities across markets including:
Exhibitions and trade shows.
Event organisers and production agencies.
Venues and conference centres.
Racecourses and sporting venues.
Hospitality and VIP environments.
Corporate events and brand activations.
Outdoor events.
Retail, leisure and visitor attractions.
Creative agencies, architects and fit-out partners.
Experiential marketing and branded environments.
Essential experience
A proven track record in business development or new business sales.
Clear evidence of winning new clients and generating new revenue.
Experience of developing and managing opportunities through the full sales cycle.
Strong commercial awareness, including an understanding of pricing, margin and profitability.
A confident and credible communicator.
Strong relationship-building and networking skills.
Experience presenting ideas and proposals to senior decision-makers.
The ability to manage multiple opportunities and priorities effectively.
Strong written communication, proposal and presentation skills.
Experience using CRM systems and maintaining accurate pipeline information.
Desirable experience
Experience within one or more of the following sectors would be advantageous:
Events.
Exhibitions.
Venues.
Hospitality.
Sport.
Experiential marketing.
Landscaping or planting.
Interiors or fit-out.
Temporary structures.
Brand activations.
Skills and personal qualities
We are looking for someone who is:
Proactive and self-motivated.
Commercially astute.
Confident, credible and relationship-led.
Persistent without being pushy.
Comfortable opening doors and approaching new contacts.
Organised, disciplined and accountable.
A strong listener who can understand what clients are trying to achieve.
Creative in their thinking while remaining practical and commercially realistic.
Comfortable working at pace and managing competing priorities.
Collaborative and willing to involve colleagues at the right stage.
A genuine team player.
Strong on detail and follow-through.
Resilient and positive when opportunities take time to develop.
Focused on results and willing to take ownership of agreed targets.
Working with the wider team
The New Business Manager will work closely with colleagues across the business, including:
The CEO and leadership team
Account managers
Operations and installation teams
Finance
Marketing
The successful candidate will recognise that NGCS sells creative solutions that must also be safe, practical, profitable and deliverable. They will need to develop a strong understanding of the company’s capabilities, stock, supplier network, operational processes, lead times and site requirements.
Collaboration will be essential. The role requires someone who can bring opportunities into the business while respecting the expertise and capacity of the teams responsible for designing and delivering the work.
Location and travel
Whilst the role will be based at NGCS’s Warwickshire headquarters, it is very much a hybrid role as national travel will be required, including travel to client meetings, venues, exhibitions, events and site visits and should opportunities arise international travel
A full UK driving licence is required.
Package and benefits
NGCS offers:
A competitive basic salary
A performance-related commission scheme
Car allowance
Company pension
20 days’ annual holiday increasing to 22 days in 2027 plus eight bank holidays
Company phone
Company laptop
The opportunity to join the company’s leadership team and contribute directly to its growth.
How to Apply
Email your CV and covering letter to Sarah.Atkinson@naturalgreencs.com by September 7, 2026.
